{"id":407,"date":"2021-09-27T03:00:00","date_gmt":"2021-09-27T00:00:00","guid":{"rendered":"https:\/\/bionluk.com\/blog-test\/?p=407"},"modified":"2022-01-17T16:13:48","modified_gmt":"2022-01-17T13:13:48","slug":"isletmeni-buyutme-ipuclari","status":"publish","type":"post","link":"https:\/\/bionluk.com\/blog\/girisimcilik\/isletmeni-buyutme-ipuclari","title":{"rendered":"\u0130\u015fletmeni B\u00fcy\u00fctmen \u0130\u00e7in 10 \u0130pucu"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p><span style=\"background-color: transparent; color: #000000;\">Ekonomik dalgalanmalar\u0131n i\u015fletmene zarar verece\u011fini mi d\u00fc\u015f\u00fcn\u00fcyorsun? Do\u011fru ad\u0131mlar\u0131 atarsan, i\u015fletmeni ekonomik dalgalanmalara kar\u015f\u0131 dayan\u0131kl\u0131 hale getirebilir ve bunlar\u0131 d\u00fc\u015f\u00fcnmek zorunda kalmazs\u0131n.<\/span><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">\u0130\u015fini kurarken, muhtemelen \u015fimdikinden \u00e7ok farkl\u0131 hedeflere sahiptin. \u0130\u015fletmenin varl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcrmesi ve b\u00fcy\u00fcmesi, hi\u00e7 \u015f\u00fcphesiz en \u00f6nemli hedeflerinden biri. Buradaki hedeflerine ula\u015fabilmen i\u00e7in sana baz\u0131 ipu\u00e7lar\u0131 verece\u011fiz. Verece\u011fimiz ipu\u00e7lar\u0131 sayesinde i\u015fini b\u00fcy\u00fctebilir ve varl\u0131\u011f\u0131n\u0131 garanti alt\u0131na alabilirsin.<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">\u0130\u015fini Tan\u0131 \ud83e\udd29<\/strong><\/h3>\n<p><strong style=\"background-color: transparent; color: #000000;\">\u0130\u015fletmeni b\u00fcy\u00fctmek i\u00e7in ne i\u015f yapt\u0131\u011f\u0131n\u0131n \u201cger\u00e7ekten\u201d fark\u0131nda olman gerekiyor. <\/strong><span style=\"background-color: transparent; color: #000000;\">Verdi\u011fin hizmetler veya sat\u0131\u015f\u0131n\u0131 yapt\u0131\u011f\u0131n \u00fcr\u00fcnlerle ilgili detayl\u0131 bilgi sahibi olmal\u0131s\u0131n. Bunun i\u00e7in farkl\u0131 kaynaklardan ara\u015ft\u0131rmalar yapmal\u0131 ve hizmet verdi\u011fin kategorinin uzman\u0131 haline gelmelisin.<\/span><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Senden hizmet almak isteyen m\u00fc\u015fterilerine verece\u011fin bilgiler, onlar\u0131 tatmin etmeli. Ald\u0131klar\u0131 hizmetin ne i\u015fe yarayaca\u011f\u0131n\u0131 bilmeliler. \u0130\u015fini tan\u0131man, uygulayaca\u011f\u0131n b\u00fct\u00fcn stratejilerin ba\u015far\u0131ya ula\u015fmas\u0131 i\u00e7in \u00f6nemli bir unsur.<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">M\u00fc\u015fteri Kitleni Anla \ud83e\uddd0<\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">Hangi i\u015fi yaparsan yap, ilk olarak m\u00fc\u015fteri kitleni tan\u0131mal\u0131s\u0131n. Sat\u0131\u015f\u0131n\u0131 yapt\u0131\u011f\u0131n \u00fcr\u00fcnlerin veya verdi\u011fin hizmetlerin hangi kitleye uygun oldu\u011funu bilerek ad\u0131mlar\u0131n\u0131 atmal\u0131s\u0131n. M\u00fc\u015fteri kitleni tan\u0131man ve onlar\u0131n \u00f6zelliklerini bilmen, daha sonraki stratejilerin do\u011fru belirlenmesi i\u00e7in b\u00fcy\u00fck bir \u00f6nem ta\u015f\u0131yor. E\u011fer bunu ihmal edersen, ortaya \u00e7\u0131kacak sonucun kocaman bir hayal k\u0131r\u0131kl\u0131\u011f\u0131 olabilece\u011fini unutma.<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">Sad\u0131k M\u00fc\u015fteriler Kazan \ud83d\udc81\ud83c\udffb\u200d\u2640\ufe0f<\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">Verdi\u011fin hizmet alan\u0131nda s\u00fcrekli i\u015fletmeni tercih eden bir kitlenin olmas\u0131, do\u011fru yolda oldu\u011funu g\u00f6steren iyi bir i\u015faret. Finans uzmanlar\u0131n\u0131n hemen hepsinin dile getirdi\u011fi bir ger\u00e7ek var; yeni m\u00fc\u015fteri kazanmak pahal\u0131d\u0131r! Evet, bu ifade kimileri i\u00e7in biraz anlams\u0131z gelebilir. Ancak yeni m\u00fc\u015fterilere ula\u015fmak i\u00e7in yap\u0131lacak reklamlar\u0131n maliyetini dikkate al\u0131nd\u0131\u011f\u0131nda, bu s\u00f6z\u00fcn ne kadar do\u011fru oldu\u011funu g\u00f6receksin. <\/span><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Bu nedenle senden hizmet alan m\u00fc\u015fterilerinin sana tekrar gri d\u00f6nmesini sa\u011flamal\u0131s\u0131n. M\u00fc\u015fterilerinin senden yeniden \u00fcr\u00fcn veya hizmet almas\u0131n\u0131 sa\u011flaman\u0131n en basit yolu ise <\/span><strong style=\"background-color: transparent; color: #00a575;\">onlara baz\u0131 ayr\u0131cal\u0131klar sunmak ve onlar\u0131 \u00f6zel hissettirmek.<\/strong><span style=\"background-color: transparent; color: #000000;\"> Bazen k\u00fc\u00e7\u00fck bir hediye vererek bazen de onlara samimi davranarak i\u015fletmene kar\u015f\u0131 olumlu tutum geli\u015ftirmelerini sa\u011flayabilirsin.&nbsp;Ancak bu da her zaman i\u015fe yaramayabilir. Bu ba\u011f\u0131 kurmak ve s\u00fcrd\u00fcrmek i\u00e7in en saa\u011fl\u0131kl\u0131 yol m\u00fc\u015fteri sadakat program\u0131 yaratman olacak.<\/span><\/p>\n<p><strong style=\"background-color: transparent; color: #00a575;\">M\u00fc\u015fteri sadakat program\u0131; belirli bir s\u00fcre i\u00e7inde i\u015fletmenden hizmet sat\u0131n alan ya da al\u0131\u015fveri\u015f yapan m\u00fc\u015fterilere d\u00fczenli olarak sa\u011flad\u0131\u011f\u0131n \u00f6d\u00fcllendirme sistemi<\/strong><span style=\"background-color: transparent; color: #000000;\"> olarak tan\u0131mlan\u0131yor. Sadakat program\u0131 ile, m\u00fc\u015fteri deneyimine katk\u0131 sa\u011flayabilir, i\u015fletme ve m\u00fc\u015fteri aras\u0131ndaki ileti\u015fimin kesintisiz bir \u015fekilde devam etmesine yard\u0131m edebilirsin. S\u00fcpermarketlerin ya da hava yolu \u015firketlerinin m\u00fc\u015fterilerine sundu\u011fu avantajl\u0131 al\u0131\u015fveri\u015f f\u0131rsat\u0131 veren kartlar, bu programa \u00f6rnek olarak verilebilir.<\/span><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Sad\u0131k m\u00fc\u015fteri kitlesi kazanarak, fark\u0131nda olmadan i\u015fletmene 7\/24 katk\u0131 sunabilme kapasitesine sahip bir \u201creklam ekibi\u201d de kurmu\u015f olursun. Seni seven ve i\u015fini iyi yapt\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnen kitle, farkl\u0131 ortamlarda i\u015fletmenden bahseder veya seni farkl\u0131 ki\u015filere \u00f6nermeye devam eder.<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">Sosyal Medyay\u0131 Aktif Kullan \ud83d\udcbb<\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">\u0130\u015fini b\u00fcy\u00fctmek istiyorsan, elindeki m\u00fc\u015fterileri tutman\u0131n d\u0131\u015f\u0131nda yeni m\u00fc\u015fteriler de kazanmal\u0131s\u0131n. Yeni m\u00fc\u015fteriler bulmak ise san\u0131ld\u0131\u011f\u0131 kadar kolay olmad\u0131\u011f\u0131 gibi maliyetli de bir i\u015f. Ancak sosyal medyay\u0131 etkili kullanarak, yeni m\u00fc\u015fterileri daha d\u00fc\u015f\u00fck maliyetle bulabilirsin. Burada dikkat etmen gereken en \u00f6nemli nokta,<\/span><a style=\"background-color: transparent; color: #1155cc;\" href=\"https:\/\/bionluk.com\/blog\/isletmen-icin-en-dogru-sosyal-medya-kanali-hangisi-1819\" target=\"_blank\" rel=\"noopener noreferrer\"> i\u015fletmene uygun sosyal medya<\/a><span style=\"background-color: transparent; color: #000000;\"> kanal\u0131n\u0131 bulman ve burada i\u00e7erik \u00fcretmen. Sosyal medya platformlar\u0131n\u0131, senin de bildi\u011fin gibi, g\u00fcn\u00fcm\u00fczde milyonlarca insan kullan\u0131yor. Do\u011fru bir strateji ile buradaki kullan\u0131c\u0131lara i\u015fletmeni tan\u0131tabilir ve kullan\u0131c\u0131larda, olumlu tutum olu\u015fturabilirsin. Bunu ba\u015fard\u0131\u011f\u0131nda m\u00fc\u015fteri kitlenin k\u0131sa s\u00fcrede art\u0131\u015fa ge\u00e7ti\u011fine \u015fahit olacaks\u0131n.<\/span><\/p>\n<p><strong style=\"background-color: transparent; color: #00a575;\">Sosyal medyay\u0131 kullan\u0131rken hesab\u0131na organik takip\u00e7i ve etkile\u015fim getirmeye ve ilgili platformun belirledi\u011fi kurallara g\u00f6re hareket etmeye \u00f6zen g\u00f6ster. Ba\u015flang\u0131\u00e7ta kullan\u0131c\u0131lara ula\u015fmak i\u00e7in sosyal medya \u00fczerinden reklam yay\u0131nlayabilirsin. Burada kendi kitleni olu\u015fturduktan sonra reklamlara ihtiyac\u0131n kalmayabilir.<\/strong><\/p>\n<blockquote>\n<p><em style=\"background-color: transparent; color: #000000;\">\u201cSosyal medya platformlar\u0131nda, profilini do\u011fal yollar ile takip eden kullan\u0131c\u0131lara <\/em><strong style=\"background-color: transparent; color: #000000;\"><em>organik takip\u00e7i <\/em><\/strong><em style=\"background-color: transparent; color: #000000;\">diyoruz. Bu ki\u015filer sadece hesab\u0131nda +1 say\u0131 olarak yer almaz. Senin alan\u0131na ilgi duyduklar\u0131 i\u00e7in, s\u00fcrekli seninle etkile\u015fim halinde olurlar. Payla\u015f\u0131mlara yap\u0131lan yorumlar, be\u011feniler ve at\u0131lan mesajlar bu etkile\u015fimin somut hali.\u201d<\/em><\/p>\n<\/blockquote>\n<h3><strong style=\"background-color: transparent; color: #000000;\">Yeni F\u0131rsatlar\u0131 De\u011ferlendir \u2618\ufe0f<\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">\u0130\u015fini yaparken kar\u015f\u0131na yeni f\u0131rsatlar \u00e7\u0131kabilir. Bunlar\u0131 direkt olarak geri \u00e7evirme. E\u011fer i\u015finle ilgili bir f\u0131rsat ise \u00f6ncelikle detayl\u0131 bir analiz yapmal\u0131s\u0131n. \u00d6rne\u011fin, bir spor salonun varsa bir protein markas\u0131 ile i\u015f birli\u011fi yapabilirsin. Bu, senin alan\u0131nda ve kitlenle ilgili bir f\u0131rsat olabilir. <\/span><strong style=\"background-color: transparent; color: #00a575;\">\u00d6n\u00fcne gelen f\u0131rsat\u0131n m\u00fc\u015fteri kitlene uygun olup olmad\u0131\u011f\u0131na, rekabet seviyesine bak ve karar\u0131n\u0131 bunlara g\u00f6re vermelisin.<\/strong><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Bazen \u00f6n\u00fcne gelen f\u0131rsatlar, i\u015fini k\u0131sa s\u00fcrede birka\u00e7 kat b\u00fcy\u00fctmene imkan verebilir. Ancak ilgili f\u0131rsatlar i\u015fin i\u00e7in uygun de\u011filse, bu durumun i\u015fini olumsuz etkileyece\u011fini de unutmamal\u0131s\u0131n.<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">Do\u011fru Y\u00f6ntemleri Kullan \ud83d\udd0c<\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">G\u00fcn\u00fcm\u00fczde bir\u00e7ok giri\u015fimci, pahal\u0131 ve karma\u015f\u0131k y\u00f6ntemlerle ba\u015far\u0131ya ula\u015fmaya \u00e7al\u0131\u015f\u0131yor. Bu ifadeyi okudu\u011funda, \u201cNeden b\u00f6yle bir yolu tercih ediyorlar ki?\u201d dedi\u011fini duyar gibiyiz. <\/span><strong style=\"background-color: transparent; color: #00a575;\">\u0130\u015fin detaylar\u0131nda kaybolan giri\u015fimciler, pahal\u0131 ve karma\u015f\u0131k yollar\u0131 tercih ettiklerinin fark\u0131nda bile de\u011filler. Baz\u0131lar\u0131 ise pahal\u0131 y\u00f6ntemlerin en iyi sonucu verece\u011fine inand\u0131\u011f\u0131 i\u00e7in b\u00f6yle yollar\u0131 tercih ediyor.<\/strong><span style=\"background-color: transparent; color: #000000;\">Ba\u015far\u0131, her zaman pahal\u0131 yollar\u0131n arkas\u0131nda de\u011fil. Kullanaca\u011f\u0131n d\u00fc\u015f\u00fck maliyetli baz\u0131 pazarlama y\u00f6ntemleri ile \u00e7ok daha etkili sonu\u00e7lar alabilirsin. Bu y\u00f6ntemlerden k\u0131saca \u015f\u00f6yle bahsedebiliriz;<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">Maliyetlerini Kontrol Et \ud83c\udfae <\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">\u0130\u015fletmeni b\u00fcy\u00fctmek i\u00e7in ataca\u011f\u0131n ad\u0131mlar, sana ek maliyet y\u00fck\u00fc getirebilir. Ancak bu y\u00fcke kar\u015f\u0131 karl\u0131l\u0131\u011f\u0131n\u0131n da bir s\u00fcre sonra artmas\u0131 gerekiyor. E\u011fer maliyetlerin art\u0131yor, buna kar\u015f\u0131n karl\u0131l\u0131\u011f\u0131n artm\u0131yor ise bir \u015feyler yolunda gitmiyor demek. Bunu anlaman\u0131n en basit yolu ise maliyetlerini kontrol etmen. Bu kontrol\u00fc sa\u011flamak i\u00e7in \u201cROI\u201d y\u00f6ntemini kullanabilirsin.<\/span><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">ROI, yani Return On Investment en basit tabiriyle yat\u0131r\u0131m getirisi anlam\u0131na gelir. Bir yat\u0131r\u0131ma veya bir i\u015f giri\u015fimine para yat\u0131rd\u0131\u011f\u0131nda, ROI, yat\u0131r\u0131m\u0131n\u0131n ne kadar k\u00e2r veya zarar kazand\u0131\u011f\u0131n\u0131 anlamana yard\u0131mc\u0131 olur.<\/span><\/p>\n<p><strong style=\"background-color: transparent; color: #000000;\">ROI Nas\u0131l Hesaplan\u0131r?<\/strong><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Yat\u0131r\u0131m getirisini hesaplamak i\u00e7in; Gelir \u2013 Sat\u0131lan \u00dcr\u00fcnlerin Maliyeti \/ Sat\u0131lan \u00dcr\u00fcnlerin Maliyeti x 100 diyebiliriz. Diyelim ki ge\u00e7en y\u0131l X \u015firketine 5.000\u20ba yat\u0131r\u0131m yapt\u0131n ve bu hafta hisselerini 5.500\u20ba&#8217;a satt\u0131n. Bu yat\u0131r\u0131m i\u00e7in yat\u0131r\u0131m getirisi \u015fu \u015fekilde hesaplan\u0131r:<\/span><\/p>\n<p class=\"ql-align-center\"><strong style=\"color: #333333;\">Yat\u0131r\u0131m Getirisi = (5.500\u20ba \u2013 5.000\u20ba \/ 5.00\u20ba) x 100<\/strong><\/p>\n<p><strong style=\"background-color: transparent; color: #00a575;\">Hesaplamaya g\u00f6re X \u015firketindeki yat\u0131r\u0131m getirin %10\u2019dur.<\/strong><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">K\u00e2rl\u0131l\u0131\u011f\u0131 artt\u0131rmak i\u00e7in kullan\u0131lacak yollardan birisi de m\u00e2liyetlerin azalt\u0131lmas\u0131. Yapaca\u011f\u0131n detayl\u0131 analiz ile gereksiz harcamalar\u0131n\u0131 tespit edebilir ve bunlar\u0131 k\u0131sabilirsin.&nbsp;<\/span><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Ancak burada son derece dikkatli olmal\u0131s\u0131n. Maliyetleri k\u0131sarken hizmet veya \u00fcr\u00fcn kalitesini d\u00fc\u015f\u00fcrmemelisin. Aksi durumda \u00f6nce m\u00fc\u015fteri memnuniyet oran\u0131 d\u00fc\u015fer, ve m\u00fc\u015fteri kitlen azal\u0131r. B\u00f6yle bir sonu\u00e7 ise i\u015fletmenin b\u00fcy\u00fcmesine de\u011fil, k\u00fc\u00e7\u00fclmesine neden olur.<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">Pazar Pay\u0131n\u0131 B\u00fcy\u00fct \ud83d\udcc8 <\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">\u0130\u015fletmeni b\u00fcy\u00fctmek i\u00e7in m\u00fc\u015fteri kitleni b\u00fcy\u00fctmen gerekiyor. Bunu ise ancak yeni pazarlara a\u00e7\u0131larak yapabilirsin. <\/span><strong>Pazar pay\u0131n\u0131 b\u00fcy\u00fctmek i\u00e7in <\/strong><strong style=\"background-color: transparent; color: #000000;\">kullanabilece\u011fin farkl\u0131 yollar var. Bunlardan sana uygun olanlar\u0131 tercih edebilirsin.<\/strong><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Farkl\u0131 konumlara yeni ma\u011fazalar a\u00e7mak akl\u0131na gelecek ilk y\u00f6ntem olabilir ancak daha geni\u015f kitlelere \u00e7ok daha h\u0131zl\u0131 ula\u015fabilece\u011fin yollar da mevcut. E\u011fer fiziki olarak ma\u011faza a\u00e7am\u0131yorsan, hemen bir e-ticaret sitesi kur ve sat\u0131\u015flar\u0131 internet \u00fczerinden de yapmaya ba\u015flayabilirsin. <\/span><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">B\u00f6ylece global \u00f6l\u00e7ekteki pazaryerlerine dma\u011fazalar a\u00e7abilir ve o siteler \u00fczerinden de sat\u0131\u015f yaparak pazarlar\u0131n\u0131 geni\u015fletebilirsin. Dijital bir varl\u0131k, markana t\u00fcketicilerle ileti\u015fim kurmak i\u00e7in ideal bir platform sa\u011flar. Sana bir marka olarak kim oldu\u011funu anlatma ve kendini rakiplerinden ay\u0131rma f\u0131rsat\u0131 verir. <\/span><strong style=\"background-color: transparent; color: #00a575;\">Markan\u0131n dijital varl\u0131\u011f\u0131n\u0131 art\u0131rman\u0131n en \u00f6nemli ad\u0131m\u0131, profesyonel, kullan\u0131c\u0131 dostu bir web sitesi olu\u015fturman. Bu ad\u0131m\u0131 do\u011fru yapt\u0131\u011f\u0131ndan emin ol!<\/strong><\/p>\n<h3><strong style=\"background-color: transparent; color: #333333;\">Kulan\u0131c\u0131 dostu bir web sitesi i\u00e7in;<\/strong><\/h3>\n<ul>\n<li><strong style=\"background-color: transparent; color: #00a575;\">Web sitende i\u015fletmen, \u00fcr\u00fcn veya hizmetlerin hakk\u0131nda bilgi i\u00e7ermeli<\/strong><\/li>\n<li><strong style=\"background-color: transparent; color: #00a575;\">Sitenin h\u0131zl\u0131 y\u00fcklendi\u011finden emin ol<\/strong><\/li>\n<li><strong style=\"background-color: transparent; color: #00a575;\">Mobil uyumlulu\u011fa \u00f6nem ver<\/strong><\/li>\n<li><strong style=\"background-color: transparent; color: #00a575;\">Renk se\u00e7erken dikkatli davran<\/strong><\/li>\n<\/ul>\n<p><span style=\"background-color: transparent; color: #000000;\">Hizmetine ve \u00fcr\u00fcn\u00fcne y\u00f6nelik yeni bir demografi hedefle. Mevcut kitlenin haricinde hedefleyece\u011fin yeni demografi sayesinde pazar pay\u0131n\u0131 geni\u015fletebilir ve yeni m\u00fc\u015fterilere ula\u015fabilirsin.<\/span><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">\u00dcr\u00fcn ve Hizmetlerini \u00c7e\u015fitlendir \ud83c\udf08 <\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">T\u00fcm \u00e7abalar\u0131na ra\u011fmen m\u00fc\u015fteri kitleni art\u0131ram\u0131yorsan, \u00fcr\u00fcn veya hizmetlerini \u00e7e\u015fitlendirme fikrini dikkate alabilirsin. \u00c7e\u015fitlendirme, hem \u00f6nemli bir f\u0131rsat hem de ciddi bir risk demek. Ancak do\u011fru ad\u0131mlar ile bu riski minimize edebilirsin.<\/span><\/p>\n<p><strong style=\"background-color: transparent; color: #00a575;\">\u00dcr\u00fcn veya hizmetlerini \u00e7e\u015fitlendirirken mutlaka mevcut m\u00fc\u015fteri kitleni dikkate almal\u0131s\u0131n. Onlar\u0131n ihtiyac\u0131 olabilecek \u00fcr\u00fcn veya hizmetlere odaklan. M\u00fc\u015fterilerinden geri bildirim toplaman i\u00e7in en iyi yolu \u015fikayetlerde gizlidir. <\/strong><span style=\"background-color: transparent; color: #000000;\">\u015eikayet platformlar\u0131na bir g\u00f6z at, \u00fcr\u00fcn\u00fcn ya da hizmetin hakk\u0131nda yap\u0131lan bir\u00e7ok yorum g\u00f6receksin. Bu yorumlar\u0131 analiz ederek \u00fcr\u00fcn\u00fcn\u00fc geli\u015ftirebilirsin. <\/span><strong style=\"background-color: transparent; color: #000000;\">Tabii ki yap\u0131lan her yorumda \u00fcr\u00fcn\u00fcn\u00fc de\u011fi\u015ftiremez\/g\u00fcncelleyemezsin ama&nbsp; \u015fikayetlerin t\u00fcm\u00fcn\u00fc toplay\u0131p kullan\u0131c\u0131n en \u00e7ok sorun ya\u015fad\u0131\u011f\u0131 alandan ba\u015flayabilirsin.<\/strong><\/p>\n<p><span style=\"background-color: transparent; color: #000000;\">Bu s\u00fcre\u00e7te ataca\u011f\u0131n ad\u0131mlardan \u00f6nce rekabet analizi yapmay\u0131 unutmamal\u0131s\u0131n. E\u011fer vermeyi planlad\u0131\u011f\u0131n hizmeti veren \u00e7ok say\u0131da i\u015fletme var ve bu alandaki rekabet seviyesi y\u00fcksek ise farkl\u0131 alanlara y\u00f6nelmelisin. <\/span><strong style=\"background-color: transparent; color: #00a575;\">Y\u00fcksek rekabet nedeniyle \u00e7e\u015fitlendirme, sadece size maliyet art\u0131\u015f\u0131 olarak geri d\u00f6nebilir. Dolay\u0131s\u0131yla ilk a\u015famadaki analizi dikkatli bir \u015fekilde yapmaya \u00f6zen g\u00f6stermelisin.<\/strong><\/p>\n<h3><strong style=\"background-color: transparent; color: #000000;\">Profesyonel Yard\u0131m Al \u2705<\/strong><\/h3>\n<p><span style=\"background-color: transparent; color: #000000;\">\u0130\u015fletmeni b\u00fcy\u00fctmek i\u00e7in profesyonellerden yard\u0131m alabilirsin. Ataca\u011f\u0131n ad\u0131mlardan \u00f6nce alaca\u011f\u0131n yard\u0131mlar sayesinde riskleri ortadan kald\u0131rm\u0131\u015f veya minimize etmi\u015f olursun. Bu ise ba\u015far\u0131 oran\u0131n\u0131 artt\u0131r\u0131r. \u0130\u015f dan\u0131\u015fmanlar\u0131, i\u015fletmeni detayl\u0131 olarak inceleyerek do\u011fru ve yanl\u0131\u015flar\u0131 daha net g\u00f6rmeni sa\u011flar. Karl\u0131l\u0131\u011f\u0131n\u0131 ve m\u00fc\u015fteri kitleni artt\u0131rma konusunda sana etkili \u00f6nerilerde bulunur. B\u00fct\u00fcn bunlar ise i\u015fini b\u00fcy\u00fctme yolunda sana \u00e7ok \u00f6nemli avantajlar sa\u011flayacak. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ekonomik dalgalanmalar\u0131n i\u015fletmene zarar verece\u011fini mi d\u00fc\u015f\u00fcn\u00fcyorsun? Do\u011fru ad\u0131mlar\u0131 atarsan, i\u015fletmeni ekonomik dalgalanmalara kar\u015f\u0131 dayan\u0131kl\u0131 hale getirebilir ve bunlar\u0131 d\u00fc\u015f\u00fcnmek zorunda kalmazs\u0131n. \u0130\u015fletmeni b\u00fcy\u00fctmene yard\u0131mc\u0131 olacak ipu\u00e7lar\u0131na g\u00f6z at!<\/p>\n","protected":false},"author":1,"featured_media":705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[16],"tags":[54],"uagb_featured_image_src":{"full":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53.png",1708,692,false],"thumbnail":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-150x150.png",150,150,true],"medium":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-300x122.png",300,122,true],"medium_large":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-768x311.png",768,311,true],"large":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-1024x415.png",1024,415,true],"1536x1536":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-1536x622.png",1536,622,true],"2048x2048":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53.png",1708,692,false],"ruki-hero-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-1600x680.png",1600,680,true],"ruki-single-uncropped-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-1250x506.png",1250,506,true],"ruki-single-landscape-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-1250x692.png",1250,692,true],"ruki-single-portrait-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-1250x692.png",1250,692,true],"ruki-single-square-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-1250x692.png",1250,692,true],"ruki-landscape-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-900x600.png",900,600,true],"ruki-portrait-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-600x692.png",600,692,true],"ruki-square-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/09\/Screen-Shot-2022-01-12-at-13.54.53-600x600.png",600,600,true]},"uagb_author_info":{"display_name":"admin","author_link":"https:\/\/bionluk.com\/blog\/author\/admin"},"uagb_comment_info":0,"uagb_excerpt":"Ekonomik dalgalanmalar\u0131n i\u015fletmene zarar verece\u011fini mi d\u00fc\u015f\u00fcn\u00fcyorsun? Do\u011fru ad\u0131mlar\u0131 atarsan, i\u015fletmeni ekonomik dalgalanmalara kar\u015f\u0131 dayan\u0131kl\u0131 hale getirebilir ve bunlar\u0131 d\u00fc\u015f\u00fcnmek zorunda kalmazs\u0131n. \u0130\u015fletmeni b\u00fcy\u00fctmene yard\u0131mc\u0131 olacak ipu\u00e7lar\u0131na g\u00f6z at!","_links":{"self":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts\/407"}],"collection":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/comments?post=407"}],"version-history":[{"count":2,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts\/407\/revisions"}],"predecessor-version":[{"id":1095,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts\/407\/revisions\/1095"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/media\/705"}],"wp:attachment":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/media?parent=407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/categories?post=407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/tags?post=407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}