{"id":410,"date":"2021-10-04T03:00:00","date_gmt":"2021-10-04T00:00:00","guid":{"rendered":"https:\/\/bionluk.com\/blog-test\/?p=410"},"modified":"2022-01-26T16:36:05","modified_gmt":"2022-01-26T13:36:05","slug":"logo-tasarim-trendleri","status":"publish","type":"post","link":"https:\/\/bionluk.com\/blog\/grafik-tasarim\/logo-tasarim-trendleri","title":{"rendered":"2022 Logo Tasar\u0131m Trendleri"},"content":{"rendered":"\n<p><span style=\"color: #000000; background-color: transparent;\">Logo tasar\u0131mc\u0131lar\u0131n\u0131n en s\u0131k kar\u015f\u0131la\u015ft\u0131\u011f\u0131 g\u00f6rev; bir i\u015fletmenin sundu\u011fu hizmeteleri veya hikayesini yans\u0131tan bir logo tasarlamak. \u00dcr\u00fcn\u00fcn \u00fczerinde, i\u015f kart\u0131nda, web sitesinde, sosyal medya hesaplar\u0131nda ve en \u00f6nemlisi de m\u00fc\u015fterilerin zihninde var olan &#8220;o&#8221; logoyu tasarlamak, \u00e7o\u011fu zaman. san\u0131ld\u0131\u011f\u0131n\u0131n aksine olduk\u00e7a zorlu bir s\u00fcre\u00e7<\/span><\/p>\n\n\n\n<p><a style=\"color: #1155cc; background-color: transparent;\" href=\"https:\/\/bionluk.com\/freelancer-bul\/kurumsal-kimlik-kartvizit\" target=\"_blank\" rel=\"noopener noreferrer\">Kurumsal logonun tasar\u0131m\u0131<\/a><span style=\"color: #000000; background-color: transparent;\"> a\u015famas\u0131nda; dikkat \u00e7ekici, g\u00fcven verici ve markan\u0131n sundu\u011fun hizmetleri yans\u0131tan bir fikre odaklanmal\u0131s\u0131n. Markan\u0131n hizmet verdi\u011fi ki\u015filerin, marka ile ilk etkile\u015fime ge\u00e7ti\u011fi nokta, logo ile kar\u015f\u0131la\u015ft\u0131klar\u0131 an olaca\u011f\u0131ndan, sa\u011flam bir ilk izlenim olu\u015fturarak i\u015fe koyulmal\u0131s\u0131n. B\u00f6ylece, sunulan hizmetin kalitesini g\u00f6rsel olarak ifade etme f\u0131rsat\u0131n\u0131 en verimli \u015fekilde kullanm\u0131\u015f olursun.<\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Tabi ki, i\u015f sadece ilgi \u00e7ekici bir logo tasar\u0131m\u0131 haz\u0131rlamakla bitmiyor. Markan\u0131n kendi alan\u0131nda fark yaratt\u0131\u011f\u0131n\u0131 hissettirmek de \u00f6nemli. Bug\u00fcn, yaln\u0131zca telefon ekran\u0131nda g\u00f6rd\u00fc\u011f\u00fcn binlerce reklam\u0131n i\u00e7erisinde bir sa\u011fa bir sola sal\u0131nan logolar\u0131n aras\u0131nda, senin tasarlad\u0131\u011f\u0131n logonun ayr\u0131\u015fmas\u0131n\u0131 sa\u011flamak \u00f6nemli bir g\u00f6rev. Bu da logo vas\u0131tas\u0131 ile &#8220;profesyonellik alg\u0131s\u0131&#8221; olu\u015fturmaktan ge\u00e7iyor. <\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">T\u00fcm bu&nbsp;a\u015famalarda ise en belirleyici nokta, <\/span><strong style=\"color: #00a575; background-color: transparent;\">logo tasar\u0131m\u0131n\u0131 olu\u015fturma s\u00fcrecinde g\u00fcncel trendlere g\u00f6z k\u0131rpabilmek.<\/strong> <strong style=\"color: #00a575; background-color: transparent;\">Bu ad\u0131mda mutlaka 2022 trendlerine g\u00f6z atmal\u0131s\u0131n. <\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong style=\"color: #000000; background-color: transparent;\">Harekette Bereket Var: Logo Animasyon<\/strong><\/h3>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">2022 itibariyle, kar\u015f\u0131m\u0131za en s\u0131k \u00e7\u0131kacak tasar\u0131mlar\u0131n logo animasyonlar olmas\u0131 bekleniyor. Evet, bu yepyeni bir trend de\u011fil, ancak <\/span><strong style=\"color: #00a575; background-color: transparent;\">bir\u00e7ok dijital mecrada video i\u00e7eriklerin \u00f6nem kazanmas\u0131yla birlikte, statik logolar yerine animasyon logolar\u0131n daha s\u0131k tercih edilmesi de pek \u015fa\u015f\u0131rt\u0131c\u0131 olmayacak gibi duruyor.<\/strong><\/p>\n\n\n\n<p><a style=\"color: #000000; background-color: transparent;\" href=\"https:\/\/bionluk.com\/freelancer-bul\/animasyon-3d?service_options=137\" target=\"_blank\" rel=\"noopener noreferrer\">Logo animasyonlar\u0131<\/a><span style=\"color: #000000; background-color: transparent;\">, logonun hikayesini direkt olarak tasar\u0131m \u00fczerinden vermeyi ve bunu en ilgi \u00e7ekici \u015fekilde yapmay\u0131 sa\u011fl\u0131yor. Bu t\u00fcr tasar\u0131mlar\u0131 olu\u015ftururken \u00e7ok hareketli ve karma\u015f\u0131k ge\u00e7i\u015fler kullanmak, tasar\u0131mda gereksiz kar\u0131\u015f\u0131kl\u0131\u011fa sebep olabilir. Bir veya iki hareketin eklenmesi yeterli olacak. Bunun yan\u0131 s\u0131ra haz\u0131rlanan animasyonun sonu ile ba\u015flang\u0131c\u0131n\u0131 ayn\u0131 konumda bulundurmaya dikkat etmelisin.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong style=\"color: #000000; background-color: transparent;\">Az \u00c7ok(mu)dur? Minimal Logo Tasar\u0131m\u0131<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gcdn.bionluk.com\/uploads\/message\/8352607b-cf00-4150-9d0e-96c285855e80.jpeg\" alt=\"\"\/><\/figure>\n\n\n\n<p><a style=\"color: #000000; background-color: transparent;\" href=\"https:\/\/bionluk.com\/freelancer-bul\/logo-tasarimi?meta_options=138\" target=\"_blank\" rel=\"noopener noreferrer\">Minimal logolar<\/a><span style=\"color: #000000; background-color: transparent;\">, hem zamans\u0131z hem de ak\u0131lda kal\u0131c\u0131 logolar yaratmay\u0131 sa\u011flayan&nbsp;ve tam da bu nedenle y\u00fcksek teknik ve yarat\u0131c\u0131 beceri gerektiren t\u00fcrden logo tasar\u0131mlar olarak biliniyor.<\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Ge\u00e7ti\u011fimiz 10 y\u0131l boyunca, bir\u00e7ok global marka bu trendi takip ederek al\u0131c\u0131lar\u0131n\u0131n dikkatini yakalayacak \u00e7ekici ve sade logo tasar\u0131mlar\u0131 elde etmeye \u00e7al\u0131\u015ft\u0131. Logolardaki metin alanlar\u0131 ve fazla detaylar \u00e7\u0131kar\u0131l\u0131p yerine \u00e7o\u011funlukla tek renk ve basit \u00e7izimlere indirgenmi\u015f tasar\u0131mlar kald\u0131. 2021&nbsp;itibariyle bu b\u00fcy\u00fck de\u011fi\u015fiklik r\u00fczgar\u0131na kap\u0131lan en g\u00fcncel marka Google oldu. Google neredeyse t\u00fcm alt markalar\u0131na ait logolar\u0131 minimal h\u00e2le getirmekle kalmay\u0131p, hepsi i\u00e7in ayn\u0131 renk paletini kullanmay\u0131 tercih etti. Sonu\u00e7 biraz kafa kar\u0131\u015ft\u0131r\u0131c\u0131 g\u00f6r\u00fcnse de Google geri ad\u0131m atmad\u0131.<\/span><\/p>\n\n\n\n<p><strong style=\"color: #00a575; background-color: transparent;\">Minimal logolar\u0131 neden tercih etmelisin?<\/strong><\/p>\n\n\n\n<ul><li><span style=\"color: #000000; background-color: transparent;\">Uygulamas\u0131n\u0131n kolay olmas\u0131<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Tasar\u0131mc\u0131ya \u00e7e\u015fitlilik sunmas\u0131<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Mobil ekranlarda okunmas\u0131n\u0131n kolay olmas\u0131,<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Offline mecralara (bro\u015f\u00fcr, kartvizit vb.) kolay adapte edilebilmesi,<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Daha az detaya sahip oldu\u011fu i\u00e7in t\u00fcketicinin akl\u0131nda \u00e7abuk yer etmesi.<\/span><\/li><\/ul>\n\n\n\n<p><strong style=\"color: #00a575; background-color: transparent;\">Minimal logo tasar\u0131m\u0131nda nelere dikkat etmen gerekir?<\/strong><\/p>\n\n\n\n<ul><li><span style=\"background-color: transparent; color: #000000;\">Sade olmal\u0131s\u0131n, &#8220;minimalizme&#8221; sad\u0131k kalarak daima en az say\u0131da \u00f6ge ile en b\u00fcy\u00fck anlam\u0131 yaratmak ve karma\u015fadan uzak durmak \u00f6nemli.<\/span><\/li><li><span style=\"background-color: transparent; color: #000000;\">Tek bir renge sad\u0131k kalmal\u0131s\u0131n. En g\u00fc\u00e7l\u00fc etkiyi tek renk ile sa\u011flayabilirsin. B\u00f6ylece t\u00fcketici di\u011fer dikkat da\u011f\u0131t\u0131c\u0131 \u015feyleri b\u0131rak\u0131p tasar\u0131ma odaklanabilir.<\/span><\/li><li><span style=\"background-color: transparent; color: #000000;\">G\u00f6z yoran detaylar\u0131 elemelisin. Efektler, z\u0131t renk tonlar\u0131 veya ikonlar gibi ek \u00f6geleri kafandan ve tasar\u0131m\u0131ndan uzakla\u015ft\u0131rmal\u0131s\u0131n.<\/span><\/li><li><span style=\"background-color: transparent; color: #000000;\">Karakteristik bir font se\u00e7meyi denemelisin. Daha \u00f6nce kullan\u0131lmam\u0131\u015f veya ilk bak\u0131\u015fta herhangi bir fontu and\u0131rmayan, markan\u0131n de\u011ferlerine uygun bir font bulmak uzun s\u00fcrebilir fakat sab\u0131rl\u0131 olmal\u0131s\u0131n.<\/span><\/li><li><span style=\"background-color: transparent; color: #000000;\">Negatif alan\u0131 kullanmay\u0131 denemelisin. B\u00f6ylece dar bir alanda \u00e7ok daha fazla se\u00e7ene\u011fe sahip olabilirsin.<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong style=\"color: #000000; background-color: transparent;\">3D &#8211; \u0130zometrik Logo Tasar\u0131m\u0131<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gcdn.bionluk.com\/uploads\/message\/49b55251-f1ae-419e-8e89-dec2626d560b.jpeg\" alt=\"\"\/><\/figure>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">\u0130zometrik tasar\u0131m; tasar\u0131mc\u0131lar\u0131n, ger\u00e7ek\u00e7ilik yaratmak i\u00e7in 3 boyutlu nesneleri 2 boyutlu bir d\u00fczlemde i\u015flemesine deniyor. <\/span><strong style=\"color: #00a575; background-color: transparent;\">Bu t\u00fcr tasar\u0131mlarda; 2 boyutlu tasar\u0131mlar\u0131 \u00f6ne \u00e7\u0131karmak i\u00e7in \u201cparalel projeksiyon\u201d denilen teknik kullan\u0131larak bak\u0131\u015f a\u00e7\u0131s\u0131ndan ba\u011f\u0131ms\u0131z, t\u00fcm elementlerin ayn\u0131 boyutta g\u00f6r\u00fcnece\u011fi bir yan\u0131lsama olu\u015fturulmas\u0131 hedefleniyor.<\/strong><span style=\"color: #000000; background-color: transparent;\"> \u0130zometrik tasar\u0131mlar; 3 boyutlu olmas\u0131 sebebiyle izleyiciye daha derin bir bak\u0131\u015f a\u00e7\u0131s\u0131 sunuyor.<\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">\u0130zometrik teknik, ayn\u0131 zamanda daha az karma\u015f\u0131kl\u0131kla daha fazla ayr\u0131nt\u0131 g\u00f6stermene olanak tan\u0131yor. <\/span><strong style=\"color: #000000; background-color: transparent;\">\u00d6zellikle az element ile \u00e7ok \u015fey anlatmak ve bunu yaparken daha detayc\u0131 davranmak istersen bu stil senin i\u00e7in yarat\u0131lm\u0131\u015f!<\/strong><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Bu hizmet verdi\u011fin markay\u0131 daha derin ve dolay\u0131s\u0131yla daha etkili bir \u015fekilde ifade etmek i\u00e7in harika bir teknik. H\u00e2li haz\u0131rda kullan\u0131lan ve t\u00fcketicinin akl\u0131na oturmu\u015f imaj\u0131 kaybetme korkusu olan bir marka ile kar\u015f\u0131 kar\u015f\u0131ya isen ilham verici vurgular ve g\u00f6lgelerle modern tasar\u0131mlar elde edebilirsin.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong style=\"color: #000000; background-color: transparent;\">Markam\u0131n Ad\u0131 Yeter: Tipografik Tasar\u0131m\u0131<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gcdn.bionluk.com\/uploads\/message\/321ee05c-e0c9-4dcd-84a8-464240de0efb.png\" alt=\"\"\/><\/figure>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Markan\u0131n ismini kullanarak benzersiz ve \u00f6n plana \u00e7\u0131kan bir \u00e7al\u0131\u015fma yapabilece\u011fin gibi ayn\u0131 zamanda marka imaj\u0131 hakk\u0131nda da sa\u011flam bir mesaj verebilirsin. <\/span><span style=\"color: #000000;\">Amazon logosundaki &#8220;A&#8217;dan Z&#8217;ye&#8221; vurgusu buna en g\u00fczel \u00f6rneklerden biri. <\/span><span style=\"color: #000000; background-color: transparent;\">Bu t\u00fcr logolar\u0131n kullan\u0131c\u0131n\u0131n g\u00f6z\u00fcnde uzun vadede etkile\u015fimde kalma \u015fans\u0131 y\u00fcksek. <\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Uygun stil ve harfleri se\u00e7menin yan\u0131 s\u0131ra markay\u0131 veya hizmetlerini anlatan, anlaml\u0131 ve yorucu olmayan \u00e7izimler kullanabilir veya t\u00fcm bunlar\u0131 daha da \u00f6ne \u00e7\u0131kartacak renkleri kullanarak logoyu \u00e7e\u015fitlendirebilirsin.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Harf Oyunlar\u0131: Markaya G\u00f6z K\u0131rpan Logo Tasar\u0131m\u0131<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gcdn.bionluk.com\/uploads\/message\/3169fa91-13d1-4348-9a34-7c0bd57bbafa.jpeg\" alt=\"\"\/><\/figure>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Birka\u00e7 harfi eksik b\u0131rakarak markan\u0131n hizmet verdi\u011fi alan\u0131 temsil eden bir \u00e7izim kullan\u0131rsan, al\u0131\u015f\u0131lmad\u0131k bir yakla\u015f\u0131mla \u00f6ne \u00e7\u0131kabilirsin. Okunurlu\u011fu biraz da olsa azaltmak pahas\u0131na, bu tasar\u0131m\u0131 g\u00f6ren ki\u015finin tasar\u0131m\u0131n detaylar\u0131na birka\u00e7 saniye daha fazla bakmas\u0131n\u0131 sa\u011flayabilirsin. <\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Bu t\u00fcr tasar\u0131mlarda okunurlu\u011fa zarar vermeden ilerledi\u011finde, sonu\u00e7lar hem marka hem de senin i\u00e7in muazzam olabilir. Ayr\u0131ca yapt\u0131\u011f\u0131n eksiltme veya eklemelerde a\u015f\u0131r\u0131ya ka\u00e7mamal\u0131s\u0131n. E\u011fer gere\u011finden fazla de\u011fi\u015fiklik yaparsan metnin okunurlu\u011funa zarar verebilir, sonu\u00e7 olarak da anlams\u0131z bir&nbsp;logo ile kar\u015f\u0131 kar\u015f\u0131ya kalabilirsin.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong style=\"color: #000000; background-color: transparent;\">\u0130\u00e7ine D\u00f6n\u00fc\u015f: Do\u011fadan \u0130lham Alan Logo Tasar\u0131m\u0131<\/strong><\/h3>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">\u00d6zellikle s\u00fcrd\u00fcr\u00fclebilirlik&nbsp;veya \u00e7evre dostu olma gibi ana de\u011ferlere sahip bir marka i\u00e7in tasar\u0131m yap\u0131yorsan, do\u011fadan ilam ald\u0131\u011f\u0131n tasar\u0131mlar ilk tercihin olabilir. Elbette, teknoloji veya finans gibi ba\u015fka kategorilerdeki markalar i\u00e7in \u00e7al\u0131\u015fman bu ferahlat\u0131c\u0131 stili kullanman i\u00e7in engel de\u011fil. Yaln\u0131zca fikir alma a\u015famas\u0131nda, soyut veya somut bi\u00e7imleri alarak ana tasar\u0131m\u0131nda kullanabilirsin. <\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Do\u011fan\u0131n benzersiz ve bir o kadar matematik temelli d\u00fcnyas\u0131ndan ilham alarak, bu d\u00fcnyay\u0131 tamamlayan t\u00fcm canl\u0131lar\u0131n e\u015fsiz k\u0131lan \u00f6zelliklerine odaklanabilirsin. B\u00f6ylece en az onlar kadar e\u015fsiz fikirler bulabilirsin. <\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Bir markan\u0131n profesyonel g\u00f6z\u00fckmesini sa\u011flayan en \u00f6nemli detaylar\u0131ndan biri de logonun markan\u0131n vizyonunu temsil edip etmedi\u011fi. Bu ad\u0131mda dikkat etmen gereken en \u00f6nemli nokta, do\u011fa ile \u00f6zde\u015flik kurmak isterken, markan\u0131n d\u00fcnyas\u0131n\u0131 d\u0131\u015far\u0131da b\u0131rakmak ve istemeden de olsa marka imaj\u0131na zarar vermemek olmal\u0131.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong style=\"color: #000000; background-color: transparent;\">Canl\u0131 Renkler: Gradient (Degrade) Logo Tasar\u0131m\u0131<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/gcdn.bionluk.com\/uploads\/message\/09524842-956b-49ea-8b2b-dadd6753fcb8.jpeg\" alt=\"\"\/><\/figure>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Gradient (renk ge\u00e7i\u015fli) logolar\u0131n en s\u0131k konu\u015fuldu\u011fu d\u00f6nem, Instagram&#8217;\u0131n ilk logo de\u011fi\u015fikli\u011fi sonras\u0131 oldu. Pembe, mor, sar\u0131 gibi olduk\u00e7a iddial\u0131 renkleri, bir o kadar renkli ge\u00e7i\u015flerle sunan bu logo s\u0131kl\u0131kla fazla renkli ve yorucu olmakla &#8220;su\u00e7lansa da&#8221; daha sonraki d\u00f6nemde bir\u00e7ok markay\u0131 etkiledi. Facebook Messenger, Mozilla Firefox gibi markalar\u0131n yan\u0131 s\u0131ra Payoneer gibi finans odakl\u0131 markalar da korkusuzca kendilerini bu renklere teslim etmeye karar verdi. Peki renk ge\u00e7i\u015fli bu logolar neden tercih ediliyor?<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"color: #000000; background-color: transparent;\">Degrade (Gradeint) Nedir?<\/span><\/h3>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Yava\u015f yava\u015f birbirine d\u00f6n\u00fc\u015fen renklerden olu\u015fan bir tasar\u0131m \u00f6\u011fesi olarak tan\u0131mlanan degrade, ayn\u0131 rengin bir\u00e7ok tonundan veya birinden di\u011ferine kar\u0131\u015fan birden \u00e7ok renkten olu\u015fuyor.<\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Degradenin amac\u0131, tek bir tasar\u0131mda birden \u00e7ok renge sahip olmaktan ziyade; renkleri kar\u0131\u015ft\u0131rarak her bir g\u00f6lgenin sonrakine ge\u00e7ti\u011fi, genel ve b\u00fct\u00fcnsel bir g\u00f6r\u00fcn\u00fcm sunmak.<\/span><\/p>\n\n\n\n<p><strong style=\"color: #00a575; background-color: transparent;\">Bu ge\u00e7i\u015fler genellikle 4 ana tipte haz\u0131rlanabiliyor:<\/strong><\/p>\n\n\n\n<ul><li><span style=\"color: #000000; background-color: transparent;\">Do\u011frusal &#8211; D\u00fcz bir \u00e7izgiden gelen ve birinden di\u011ferine sorunsuz ge\u00e7i\u015f yapan bir renk ge\u00e7i\u015fi,<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Radyal &#8211; Renk, merkezi bir odak noktas\u0131ndan &#8220;yay\u0131ld\u0131\u011f\u0131&#8221;renk ge\u00e7i\u015fi,<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Konik &#8211; Dairesel olmas\u0131 bak\u0131m\u0131ndan radyal bir degradeye benzeyen, ancak g\u00f6lgelemenin saat y\u00f6n\u00fcnde veya saat y\u00f6n\u00fcn\u00fcn tersinde oldu\u011fu ge\u00e7i\u015fler,<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Elmas &#8211; Renklerin merkezi bir noktadan geldi\u011fi elmas benzeri bir \u015fekil olu\u015fturan ge\u00e7i\u015fler (en verimli dikd\u00f6rtgen logolarda kullan\u0131l\u0131r)<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Yans\u0131yan &#8211; Merkezi renk \u00e7izgisinin hem \u00fcst\u00fcnde hem de alt\u0131nda g\u00f6lgelenen do\u011frusal bir renk ge\u00e7i\u015fi sunuyor.<\/span><\/li><\/ul>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Gradyanlar, zay\u0131f bir logoyu gizlemekten \u00e7ok, g\u00fc\u00e7l\u00fc bir logoyu vurgulamak i\u00e7in tercih ediliyor. Bu nedenle, renk ge\u00e7i\u015flerini, mevcut logonun di\u011fer \u00f6\u011felerini geli\u015ftirme veya vurgulama amac\u0131yla kullanmak her zaman en iyi sonucu sa\u011fl\u0131yor.&nbsp;<\/span><\/p>\n\n\n\n<p><strong style=\"color: #000000; background-color: transparent;\">Bununla birlikte, degrade kullan\u0131p kullanmaman gerekti\u011fini. anlamak i\u00e7in a\u015fa\u011f\u0131daki. 2 durumu g\u00f6zden ge\u00e7irebilirsin<\/strong><\/p>\n\n\n\n<ul><li><span style=\"color: #000000; background-color: transparent;\">Logo tarz\u0131n\u0131n uyumlu olmas\u0131, e\u011fer \u00e7ok detayl\u0131 veya kalabal\u0131k bir logo \u00fczerinde denenirse k\u00f6t\u00fc bir tasar\u0131mla sonu\u00e7lanabilir.<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Tasarlayaca\u011f\u0131n logo teknoloji-internet kategorilerinde bir marka ise, Instagram ve Messenger \u00f6rne\u011finde oldu\u011fu gibi g\u00f6n\u00fcl rahal\u0131\u011f\u0131yla kullanabilirsin.<\/span><\/li><\/ul>\n\n\n\n<p><strong style=\"color: #00a575; background-color: transparent;\">Gradyan logolar\u0131 kullanman i\u00e7in 3 temel sebep sunabiliriz;<\/strong><\/p>\n\n\n\n<ul><li><span style=\"color: #000000; background-color: transparent;\">Ak\u0131lda kal\u0131c\u0131 olmas\u0131,<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Yarat\u0131c\u0131 g\u00f6r\u00fcnmesi ve buna zemin haz\u0131rlamas\u0131,<\/span><\/li><li><span style=\"color: #000000; background-color: transparent;\">Ger\u00e7ek\u00e7i g\u00f6r\u00fcnt\u00fc sunmas\u0131. <\/span><\/li><\/ul>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">E\u011fer \u00e7al\u0131\u015ft\u0131\u011f\u0131n markan\u0131n de\u011ferleri ve hikayesinin bu canl\u0131 renklerle uyu\u015ftu\u011funu d\u00fc\u015f\u00fcn\u00fcyorsan, yeni tasar\u0131mlar\u0131nda bu ge\u00e7i\u015flere mutlaka \u015fans vermelisin. <\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong style=\"color: #000000; background-color: transparent;\">Zarif ve Zamans\u0131z: El \u00c7izimi Logo Tasar\u0131m\u0131<\/strong><\/h3>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Her anlamda \u00f6zg\u00fcn bir logo tasarlamak istiyorsan, el \u00e7izimi logo tasar\u0131mlar\u0131 senin i\u00e7in uygun olabilir. Daha \u00e7ok yiyecek-i\u00e7ecek, kozmetik ve cafe tarz\u0131 i\u015fletmeler i\u00e7in tercih edilen bu tasar\u0131mlar, farkl\u0131 mecralara uygulamada zorluk yaratabilecek gibi g\u00f6r\u00fcnse de, do\u011fru \u015fekilde tasarland\u0131klar\u0131nda markan\u0131n hikayesini ve yaratmak istedi\u011fi d\u00fcnyay\u0131 olduk\u00e7a g\u00fc\u00e7l\u00fc bi\u00e7imde sunabilir. <\/span><\/p>\n\n\n\n<p><strong style=\"color: #00a575; background-color: transparent;\">Bir logoyu \u201celle \u00e7izilmi\u015f gibi\u201d g\u00f6stermenin en iyi yolu, onu manuel olarak bir ka\u011f\u0131da veya dijital bir kalem yard\u0131m\u0131yla dijital ortamda \u00e7izmekten ge\u00e7iyor.&nbsp;<\/strong><span style=\"color: #000000; background-color: transparent;\"> Logo \u015fablonlar\u0131, logo yapma ara\u00e7lar\u0131 veya di\u011fer y\u00f6ntemlerle yap\u0131lan \u201csahte bir elle \u00e7izilmi\u015f\u201d logo, \u00e7o\u011fu zaman hatal\u0131 bir g\u00f6r\u00fcn\u00fcmle sonu\u00e7lan\u0131yor ve dikkatli g\u00f6zler taraf\u0131ndan hemen fark edilebiliyor.<\/span><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">Elle \u00e7izilmi\u015f ba\u015far\u0131l\u0131 bir logo tasar\u0131m\u0131 haz\u0131rlamak zaman alan bir s\u00fcre\u00e7. \u0130lk bak\u0131\u015fta kolayl\u0131kla yap\u0131lm\u0131\u015f gibi g\u00f6r\u00fcnse de, ilk \u201ckaralamadan\u201d son logo tasar\u0131m\u0131nda ge\u00e7i\u015f genellikle uzun bir deneme s\u00fcrecini kaps\u0131yor.&nbsp;<\/span><\/p>\n\n\n\n<p><strong style=\"color: #000000; background-color: transparent;\">Burada en m\u00fckemmel fikre ula\u015fmak i\u00e7in yapmak gereken, bir ana taslak ile ba\u015flayarak \u00e7izmeye devam etmek, ekleme ve \u00e7\u0131kartmalarla onlarca deneme yapmak. Denedik\u00e7e, sadele\u015fme yoluna gidebilir veya g\u00f6r\u00fcnt\u00fcleri \u00fcst \u00fcste yerle\u015ftirerek ilerleyebilirsin.&nbsp;&nbsp;<\/strong><\/p>\n\n\n\n<p><span style=\"color: #000000; background-color: transparent;\">El yaz\u0131s\u0131na benzer bir taslak \u00fczerinden gidiyorsan, onu maksimum derecede manip\u00fcle etmeye odaklanmal\u0131s\u0131n. Dijital ara\u00e7lar\u0131 kullansan bile, bu hissi verecek bir \u00e7al\u0131\u015fma haz\u0131rlamak i\u00e7in kendi imzan\u0131 atman \u015fart \ud83d\udc40\ud83d\udc81\ud83c\udffb\u200d\u2640\ufe0f<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Logo tasar\u0131m\u0131 olu\u015ftururken dikkat etmen gerekenlere g\u00f6z atmak ve 2022 logo trendilerine dair en g\u00fcncel bilgileri edinmek istersen,  t\u00fcm ipu\u00e7lar\u0131 yaz\u0131m\u0131zda!<\/p>\n","protected":false},"author":1,"featured_media":696,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[4],"tags":[52],"uagb_featured_image_src":{"full":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri.jpeg",1920,780,false],"thumbnail":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-150x150.jpeg",150,150,true],"medium":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-300x122.jpeg",300,122,true],"medium_large":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-768x312.jpeg",768,312,true],"large":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-1024x416.jpeg",1024,416,true],"1536x1536":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-1536x624.jpeg",1536,624,true],"2048x2048":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri.jpeg",1920,780,false],"ruki-hero-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-1600x680.jpeg",1600,680,true],"ruki-single-uncropped-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-1250x508.jpeg",1250,508,true],"ruki-single-landscape-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-1250x780.jpeg",1250,780,true],"ruki-single-portrait-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-1250x780.jpeg",1250,780,true],"ruki-single-square-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-1250x780.jpeg",1250,780,true],"ruki-landscape-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-900x600.jpeg",900,600,true],"ruki-portrait-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-600x780.jpeg",600,780,true],"ruki-square-image":["https:\/\/bionluk.com\/blog\/wp-content\/uploads\/2021\/10\/logo-tasarim-trendleri-600x600.jpeg",600,600,true]},"uagb_author_info":{"display_name":"admin","author_link":"https:\/\/bionluk.com\/blog\/author\/admin"},"uagb_comment_info":0,"uagb_excerpt":"Logo tasar\u0131m\u0131 olu\u015ftururken dikkat etmen gerekenlere g\u00f6z atmak ve 2022 logo trendilerine dair en g\u00fcncel bilgileri edinmek istersen, t\u00fcm ipu\u00e7lar\u0131 yaz\u0131m\u0131zda!","_links":{"self":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts\/410"}],"collection":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/comments?post=410"}],"version-history":[{"count":4,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts\/410\/revisions"}],"predecessor-version":[{"id":1354,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/posts\/410\/revisions\/1354"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/media\/696"}],"wp:attachment":[{"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/media?parent=410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/categories?post=410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bionluk.com\/blog\/wp-json\/wp\/v2\/tags?post=410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}